Key Tasks

• Collaborated closely with the Brand Visionary to plan and schedule social media content that increased brand awareness and drove taproom traffic

• Developed content ideas aligned with brand mission, voice, and visual identity

• Managed and maintained website content and printed marketing materials

• Wrote on-brand copy for social captions and email campaigns

• Storyboarded and art-directed monthly photoshoots, collaborating with contracted photographers to execute cohesive product visuals

• Conceptualized and art-directed label designs, partnering with illustrators and Brand Visionary to bring concepts to life

• Worked cross-functionally with production, sales, and kitchen teams to deliver tailored graphic assets for each department

Key Tasks

• Designed and taught a 10-week brand development course for multimedia students, covering design processes, client collaboration, and professional standards

• Mentored students on executing design projects from concept to completion

• Provided ongoing guidance and feedback to ensure adherence to design briefs and successful project outcomes

Key Tasks

• Led creation of social media graphics for ongoing brand storytelling

• Produced and edited product photography for future launches and campaigns

• Built and managed a marketing calendar to drive cohesive execution across social, email, and promotional platforms

• Oversaw website content management for new product releases

• Collaborated with PR and wholesale partners to support events and brand promotion

• Worked directly with the CEO to design new collections and collaborative projects

Key Tasks

• Designed logos and visual identities for startups and independent businesses

• Helped establish strong brand identities through strategic, expressive design

• Produced custom apparel graphics for boutique and small retail clients